Social Sentiments
You’re Doing Social Media All Wrong
Do you have a dedicated social media specialist on your team? I don’t mean a marketing specialist, I mean someone specifically dedicated to social media marketing. Most likely not, which means you’re doing it wrong. Social media marketing requires dedication that is not necessary for traditional media. It requires consistency and communication and unless you […]
Pop Life
Superman & Lois
DC superhero Superman has certainly had quite the visual media career during the course of the fictional icons history. From his comic book beginning in 1938, he appeared in a 1948 movie serial, and then later in the 1950’s television series “Adventures of Superman.” The late 1980’s and early 90’s saw the show “Superboy” make […]
Batteries Not Included
Post-Pandemic Flexes
I’m one shot into my two-shot minimum of the Dolly Parton Super Serum. As such, dare I say I actually see light at the end of the tunnel from this awful pandemic? Dare I do. In keeping with such thinking, I’ve started to think about what life might look like as we return to “normal.” […]
Social Sentiments
How Often Does Your Audience See You?
Consistency is the key to a successful social media strategy. Algorithms prevent your audience from seeing your online presence unless you are consistently posting relevant content. This may seem like a daunting task, but there are a few easy ways to consistently stay in front of your target audience. Social Media Scheduling Scheduling tools such […]
Pop Life
Yes Day
The new comedy “Yes Day” is one of those films that may just be too cute for its own good. While cuteness is not bad, it can sometimes make a comedy weaker in the laughs department. The film stars Jennifer Garner as Allison Torres, the strict mother of three who, while growing up and in […]
Batteries Not Included
Defending Your Life
I haven’t seen many of the comedian Albert Brooks’ movies where he was both writer and director. I’ve seen parts of both “Real Life” and “Lost in America.” The only one I’ve seen all together is 1981’s “Modern Romance” which I enjoyed greatly. Luckily, I’ve been slowly catching up on the director’s output thanks to […]
Social Sentiments
5 Things You Need To Know About Social Media
It’s SOCIAL! Social media is a conversation between friends. Engage your audience. Ask questions. Get their opinions. Pretend that they are a friend standing in front of you talking to you about your area of expertise. Put the social in SOCIAL media! Visuals Grab Attention Visuals are a great way to entice your audience into […]
Pop Life
Moxie
Over the years there have been many movies with a high school setting, including “Grease”, “The Breakfast Club” and “Clueless”. Even if your high school experience was memorable or one of torture, I’m sure there was at least one film which left you with a warm feeling, even if you were left “Dazed and Confused” […]
Batteries Not Included
The Bermuda of the Dead
A pair of welcome new releases come at the end of this month from Warner Archive. First, we have Boris Karloff starring in 1945’s “Isle of the Dead” one of producer Val Lewton’s famed horror films for RKO, then we jump to 1978 for a fantasy/horror TV movie from producers Rankin-Bass, best known for their […]
